We’re building
power plants.
Powered by players.
Gaming is one of the world’s largest energy users and until now, players had no say in where that power came from.
CleanPlay changes that.
We partner with game publishers to unlock premium in-game content in the titles you already play. Your subscription helps cover the content, but what happens next is the point.
A significant portion of that revenue is pooled to fund new renewable energy projects. Not offsets. Real infrastructure.
Our first project is a 10-megawatt solar plant in the United States, going live this year. Your subscription allow this plant to produce enough clean energy to power the gaming habits of 100,000 console players every year.
Built because players chose it.
This is the beginning. More plants. More regions. New energy offerings. All driven by players who get rewarded for helping move the grid forward.
CleanPlay is built by people who’ve spent decades shaping games and platforms at the highest level. No government program. No publisher ownership. Just builders who believe the gaming community is powerful enough to change how energy gets made.
The product is early, and improving fast. The more players who join, the more infrastructure we can build together.
“What comes next?"
More content, first.
In-game rewards that matter, from partners who set the bar for quality.
2K is already live. More publishers are coming.
On the energy side, we’re developing additional renewable projects and working with energy partners to bring player-driven options into the home.
Same principle. Bigger impact.
Players already choose their worlds, their characters, their teams. Now they can choose how energy is created.
Because power, is POWER!
“I’m in!
What makes this work?”
)
Every 100,000 annual subscribers enables us to build 10MW of solar energy. Enough to power 2000-ish homes.
)
Our goal is to build these plants in every market we are active in, so we can contribute to energy grids all over the globe.
)
By adding renewable capacity and pushing carbon based energy off the grid, together we can eliminate the footprint of the gaming industry.
Every 100,000 annual subscribers enables us to build 10MW of solar energy. Enough to power 2000-ish homes.
Our goal is to build these plants in every market we are active in, so we can contribute to energy grids all over the globe.
By adding renewable capacity and pushing carbon based energy off the grid, together we can eliminate the footprint of the gaming industry.
Join the Ultimate Power-up!
CleanPlay Founders
)
Ryan Cameron
CEO
Ex. XBOX
)
Rich Hilleman
CTO
Ex. CTO & CCO Electronic Arts
)
Ryan Waring
CCO
Co-founder of climate tech studios
)
David Helgason
Chairman
Co-founded Unity Technologies
& Climate Tech Investor
Ryan Cameron
CEO
Ex. XBOX
Rich Hilleman
CTO
Ex. CTO & CCO Electronic Arts
Ryan Waring
CCO
Co-founder of climate tech studios
David Helgason
Chairman
Co-founded Unity Technologies
& Climate Tech Investor